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Blog Posts by Jeanette Borzon

Make the most of your Merchandise

Merchandise is a vital part of the revenue stream of independent musicians. This basic component can be the difference in your tour funding. 1. Create driver/incentives for your fans. Create a social media campaign, contest, or giveaway and incentivize your fans into actually wanting your merch. Create the demand Continue reading...

YouTube Red is Now Active

Today, YouTube launched their YouTube Red service. This service allows you to watch videos ad free for a monthly subscription fee of $9.99. Even cooler, they’ve paired YouTube Red with YouTube Music. YouTube Music gives you access to the most exclusive music content as well as referrals to Continue reading...

Controlling your Artist Image

Ahh, music. Yes, art. Expression. Live free. Compose. Do what you do best. But don’t lose yourself. A band’s outward image can be a deal maker or breaker. Fundamentally, it’s one of the most important aspects to preserve. Here are a couple quick tips to ensure that Continue reading...