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Blog #digital music

07 Nov 2014

Why it's important to invest in your music promotion

By Daniel Sander

As a startup, we've learned that building an amazing product is the easy part. You can have an amazing product, but if no one knows about it, how will see the value and use it? We've previously compared up and coming artists to startups and this situation is no different. Continue reading...

18 Sep 2014

What is going to save the music industry?

By Daniel Sander

People are just not willing to pay for music anymore. According to IFPI (International Federation of the Phonographic Industry), recorded music revenue peaked at $38bn worldwide in 1999, collapsed down to $16 billion (2011), edged up somewhat the year after, only to fall back down again to $15bn last year Continue reading...

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