Jeanette Borzon - Feature.fm Blog

Artist "Word Of Mouth" is doing something extraordinary for national record store day

Artist, "Word Of Mouth" is doing something pretty interesting this year for record store day. They've let loose a Vinyl Campaign, hitting a bunch of record stores, giving away 1000 vinyl copies of their most recent release. Yes, you read that correctly. They're carrying out a new mode

tips for artists

Do you need to go on a noise diet?

As artists, it is absolutely essential to your performance and well being to protect your ears. It may not look so cool to have plugs sticking out, but in the long run, you will thank you past self. How does hearing become impaired to begin with? The cilia on your

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7 Key Performance Indicators: Tracking the Active Musician's Progress

Before reading this post, read “5 Steps to track your progress: The Power of Learning-By-Doing”. We’ll be focusing on key performance indicators (or KPI’s) to use for your learning-by-doing tests. It’s really important to figure out what you’re measuring in order to gauge progress. As musicians,

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5 Steps to track your progress: The Power of Learning-By-Doing

It's very easy to get overwhelmed and lose track of your progress. You may have hit a slump or feel stuck in some way. Aside from all of the tools offered out there, sometimes you just need to sit down, focus, and figure out how to change positively. What’s

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Jesse Graham V. T-Swift

A few days ago, Jesse Graham announced that he filed suit against Taylor Swift for copyright infringement. Graham is suing for a whopping $42 million, claiming that Taylor Swift ripped lyrics from him. Prior to filing suit against Taylor, Graham allegedly asked Taylor for his share in royalties and a

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Fanfunding for Independents

Fan funding is an interactive, web based crowd-funding platform, a place where artists can shed light on their work and summon the support of their fans. Fan funding sites have been around since the early 2000’s and becoming increasingly more sophisticated and popular. Artists like Amanda Palmer, used this

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Make the most of your Merchandise

Merchandise is a vital part of the revenue stream of independent musicians. This basic component can be the difference in your tour funding. 1. Create driver/incentives for your fans. Create a social media campaign, contest, or giveaway and incentivize your fans into actually wanting your merch. Create the demand

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YouTube Red is Now Active

Today, YouTube launched their YouTube Red service. This service allows you to watch videos ad free for a monthly subscription fee of $9.99. Even cooler, they’ve paired YouTube Red with YouTube Music. YouTube Music gives you access to the most exclusive music content as well as referrals to

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Spotify is taking on new expenses, but will it be worth it?

Within the past year, Spotify revenues topped a billion dollars. That’s a 45% increase from last year. It’s looking good, but a huge increase in expenses also occurred. $185 million was reportedly lost within the span of this year and last year. So, where’d all that money

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Controlling your Artist Image

Ahh, music. Yes, art. Expression. Live free. Compose. Do what you do best. But don’t lose yourself. A band’s outward image can be a deal maker or breaker. Fundamentally, it’s one of the most important aspects to preserve. Here are a couple quick tips to ensure that

independent artists

Independent artists, it’s your time to shine.

Recent reports from music analytics company, Next Big Sound and 8tracks have disclosed that the 25% of streams being played out there are Indie Artists. About 30 million hours a month of those are indie streams. Millenials love the movement and it doesn’t look like they’re slowing down.

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Are you adapting? The Impact of Technological Convergence

These days as artists, we often struggle to meet the entire criterion it takes to get ourselves out there. From the material we write, to the shows, the time in the studio, keeping up with trends, managing your social media, your image, and maintaining relationships... It’s all very difficult